“Stay Safe Online” campaign 

Why in News?

• Recently, the Ministry for Electronics & Information Technology (MeitY) has launched the “Stay Safe Online” campaign and the “G20 Digital Innovation Alliance” (G20-DIA).

Highlights

• The objective of the ‘Stay Safe Online Campaign’ is to raise awareness among citizens to stay safe in the online world due to the widespread use of social media platforms and the rapid adoption of digital payments.
• The exponential Increase in the number of internet users in India and the rapidly evolving technology landscape have brought unique challenges.
• The campaign will make citizens of all age groups, especially children, students, women, senior citizens, specially-abled, teachers, faculty, officials of Central/State Governments, etc. aware of the cyber risk and ways to deal with it.
• The campaign will be carried out in English, Hindi and local languages to reach a wider audience.
• The campaign involves the dissemination of multilingual awareness content in the form of infographics, cartoon stories, puzzles, short videos, etc.
• It aims to identify, recognize, and enable the adoption of innovative and impactful digital technologies developed by start-ups, from G20 nations as well as the invited non-member nations.
• It envisages to address the needs of humanity in the six critically important sectors i.e., Agri-tech, Health-tech, Ed-tech, Fin-tech, Secured Digital Infrastructure, and Circular Economy.
• Startup products in these six sectors enabled through Digital Public Goods Infrastructure can create a global population-scale impact and reduce the digital divide and enable sustainable, and inclusive techno-socio-economic development.
• The engagement of innovators, entrepreneurs, startups, corporations, investors, mentors, and other ecosystem stakeholders will lead to the speedy acceptance of the platform that India plans to offer through the G20 Digital Innovation Alliance (G20-DIA).